Built as a movie theater in 1926, the Rio Grande Theatre is a restored performing arts center in the heart of Downtown Las Cruces, NM. The theater is owned by the City of Las Cruces and managed and operated by Visit Las Cruces. the Rio Grande features a wide selection of entertainment from local, regional and national recording artists and performing arts, to a classic film series, and Saturday children’s matinee program. The theater serves concessions and refreshments including snacks, soft drinks, beer and wine. ...